An exploratory study into the impact of direct participation in Corporate Social Responsibility on Organisational Commitment of employees in Ireland

Ruigrok, John (2022) An exploratory study into the impact of direct participation in Corporate Social Responsibility on Organisational Commitment of employees in Ireland. Masters thesis, Dublin, National College of Ireland.

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Abstract

Since the 2000s there has been huge growth in organisations adopting Corporate Social Responsibility (CSR) practices. This growth has also corresponded with a sharp rise in recent years of academic literature on the topic of CSR. Current research on the topic varies from its influence on employees, to the financial benefits of incorporating CSR into organisations, and also the impact CSR has on an organisation’s public image and reputation. Much of the research that has focused the influence CSR plays on employees has shown us a positive correlation with employee satisfaction and Organisational Commitment (OC). Little, if any, of this recent research has focused on this relationship within an Irish context. Of the research that exists within other geographical locations, there are few studies that have investigated the influence that direct participation in CSR, as opposed to indirect corporate CSR programmes, has on employees’ sense of OC. This study sets the scene of CSR & OC through a detailed literature review culminating in a qualitative study which uses in-depth interviews with professional in Ireland who have volunteered on an intensive external CSR programme supported by their organisations. The findings of this study corroborate with recent research on the positive impact CSR has on employees. The research adds further value by outlining the positive impact that direct participation in programmes can potentially have on employees and warns of the potential detriment of adopting symbolic CSR practices. This study has key implications to be considered by HR & CSR professionals that are designing CSR programmes that aim of benefiting their external stakeholders while also having a positive impact on employee OC.

Item Type:	Thesis (Masters)
Subjects:	H Social Sciences > HD Industries. Land use. Labor > Large Industry. Corporations. > Corporate Governance H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management > Human Resource Management > Performance Management > Employee Engagement D History General and Old World > DA Great Britain > Ireland
Divisions:	School of Business > Master of Arts in Human Resource Management
Depositing User:	Clara Chan
Date Deposited:	21 Nov 2022 15:25
Last Modified:	21 Nov 2022 15:27
URI:	https://norma.ncirl.ie/id/eprint/5910

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