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An exploratory analysis of the motivational factors that impacts employee retention in Dublin Bus

Bolger, Luke (2016) An exploratory analysis of the motivational factors that impacts employee retention in Dublin Bus. Masters thesis, Dublin, National College of Ireland.

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Abstract

This investigation is to establish the impact of influential motivation theories and studies on employee motivation and retention in addition to establishing the importance and existence of certain motivational factors for the thriving development of employee motivation and commitment in the modern business world. This research illustrates a number of secondary data and literature in order to critically analyse and explore the models, constructs and principals of various motivational theories as primary research is carried out through a web-based questionnaire to create and develop a complete investigation into potential determinants of employee motivation and retention.

The successive findings found that job security, training and development, and pay and benefits were significant motivation factors for commitment to Dublin Bus. Additionally, theories such as Herzberg’s (1959) two factor theory and Maslow’s (1943) hierarchy of needs theory, and further studies and literature, were observed as likely hybrids for the thriving employee motivation and immense level of employee commitment and loyalty. The findings display that further research is needed to address certain gaps in the literature regarding motivation as a topic.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management > Human Resource Management > Employee Retention
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management > Human Resource Management > Performance Management > Motivation
J Political Science > JS Local government Municipal government > Public Sector
Divisions: School of Business > Master of Arts in Human Resource Management
Depositing User: Caoimhe Ní Mhaicín
Date Deposited: 03 Nov 2016 15:42
Last Modified: 03 Nov 2016 15:42
URI: https://norma.ncirl.ie/id/eprint/2315

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