Items where Division is "Master of Science in International Business" and Year is 2025

Thesis

Azotani, Benedict Onyema (2025) Technology-Enabled International Business and Firm Performance: A Cross-Country Comparative Analysis Dissertation (MSCIB1). Masters thesis, Dublin, National College of Ireland.

Basavaboina, Pranay (2025) Understanding the Impact of Terrorism on Hotel Brand Perception: A Study across Major Global Cities. Masters thesis, Dublin, National College of Ireland.

Biju, Rohit Krishna (2025) The influence of culture on cross-border communication strategies and negotiation in the Irish fast-fashion industry. Masters thesis, Dublin, National College of Ireland.

Chimkodkar, Aneesh (2025) Sustainability as Strategy: Investigating How Corporations Balance Profit and Responsibility in Practice. Masters thesis, Dublin, National College of Ireland.

Choudhary, Manish (2025) Adapting International Marketing Strategies in Global and B2B Markets. Masters thesis, Dublin, National College of Ireland.

De Courcy, Alisa (2025) The influence of social media on fashion marketing: an analysis of quantitative evidence from Irish consumers who are Instagram, YouTube, and Facebook users. Masters thesis, Dublin, National College of Ireland.

Deepa, Lakshmy (2025) Globalisation and Localisation in the Culinary Industry. Masters thesis, Dublin, National College of Ireland.

Dilli, Rohit (2025) The Impact of International Portfolio Diversification on European Markets: A Modern Portfolio Theory Approach. Masters thesis, Dublin, National College of Ireland.

Du, Fan (2025) Post-Pandemic Economic Drivers of Migration: Understanding the Rising Immigration of Chinese Citizens to Canada. Masters thesis, Dublin, National College of Ireland.

Estevam Dorneles, Paola (2025) Blending Tradition with Experience: The Impact of Hybrid Marketing on Consumer Perceptions in the Caffeinated Beverage Sector: A Generational Study of Emotional Engagement, Authenticity, and Brand Loyalty Among Millennials and Generation Z in Europe. Masters thesis, Dublin, National College of Ireland.

Fonseca Santos, Nicolle (2025) Scrolling for Opportunities: An Investigation of the Role of Social Media Advertising in Shaping Tourists’ Decision-Making: Exploring the impact of Social Media Platforms Perception and Travel Choice: A case study in Dublin. Masters thesis, Dublin, National College of Ireland.

García Alcocer, Nadia Monserrat (2025) The use of Artificial Intelligence in the distribution and transport process to optimise routes, reduce operating costs and provide better customer service at the time of delivery of goods. Masters thesis, Dublin, National College of Ireland.

Giftira, Maya (2025) The Impact of Psychological Safety on Employee Performance: A Study of the Pharmaceutical and Financial Service Sectors in Indonesia. Masters thesis, Dublin, National College of Ireland.

Gonzalez Jimenez, Paola (2025) Strategic Pricing in the Luxury Industry: A Study on the Impact of Status-Driven Willingness to Pay. Masters thesis, Dublin, National College of Ireland.

Gudusey, Antonette Lenitha (2025) The Rise of Digital Marketing in the Era of Mobile-Driven Digitalization: Shifts from Traditional to Interactive Advertising. Masters thesis, Dublin, National College of Ireland.

Guvendi, Muge (2025) The Effect of the Remote Work Model on Academic Counsellors Post-COVID-19: An Analysis of Work-Life Balance and Motivation. Masters thesis, Dublin, National College of Ireland.

Kona, Venu Gopal (2025) Impact of Exchange Rate Fluctuations on International Business. Masters thesis, Dublin, National College of Ireland.

Martínez Amayo, Deyanira (2025) Exploring line managers (Chefs) sustainable behaviour in restaurants of Dublin under theory of planned behaviour: a case of study methodology. Masters thesis, Dublin, National College of Ireland.

Massey, Mark Atul (2025) Overcoming Disruptions in Global Supply Chain: The Role Of Digital Transformation in Post-Pandemic. Masters thesis, Dublin, National College of Ireland.

Pamukçu, Neval (2025) A Study on Integrating Product Innovation & Marketing for Sustainable Growth with reference to Nutraceutical Companies. Masters thesis, Dublin, National College of Ireland.

Premkumar, Sham Kumar (2025) Exploring Global Confectionery Marketing STRATEGIES - especially Packaging and Labelling - and Applying those Insights to strengthen Indian Local Confectionary Brands. Masters thesis, Dublin, National College of Ireland.

Sai Deepesh, Ashok (2025) The role of Corporate Social Responsibility in shaping Brand Loyalty in the Global Market. Masters thesis, Dublin, National College of Ireland.

Salinas Garcia, Diana Laura (2025) The Role of Green Management Style in Fostering Employee Green Behaviours: A Social Exchange Perspective in a Multinational Operating in Mexico. Masters thesis, Dublin, National College of Ireland.

Shall-Holma, Adawihyelya (2025) An Examination of the Revival and Expansion of Indigenous Nigerian Textiles: Adire. Masters thesis, Dublin, National College of Ireland.

Sivadasan, Jishnu (2025) The effects of Change Management Approaches on Employment Productivity. Masters thesis, Dublin, National College of Ireland.

Szcześniak, Weronika (2025) Barriers to Intercultural Communication within International Business - Tesco. Masters thesis, Dublin, National College of Ireland.

Vemulapalli, Gowthami (2025) The impact of Ethical Labour (A Sustainable Supply Chain Practice) on Consumer Perceptions and Purchasing Decisions in the Textile Industry; A Comparative Study in India and Bangladesh. Masters thesis, Dublin, National College of Ireland.

Venkatesan, Visal (2025) The impact of Work Environment on Work-Life Balance in the IT Sector in India. Masters thesis, Dublin, National College of Ireland.

Yadav, Akansha (2025) Impact of Considering Sustainable Strategies on the improvement of Logistics for customer satisfaction in the fashion sector. A Study on Native Denims, Ireland. Masters thesis, Dublin, National College of Ireland.

Yaramala, Gopal Reddy (2025) The Impact of Influencer Authenticity on Consumer Trust and Purchase Intentions in Social Media Marketing. Masters thesis, Dublin, National College of Ireland.

de Moraes, Aline Moreira (2025) The Impact of Short-term Lettings on Long-term Rent Prices in Dublin. Masters thesis, Dublin, National College of Ireland.

Çakırca, Suay (2025) The Role of Social Media Marketing in Enhancing Brand Awareness for Turkish SMEs: A Case Study of SMEs in OSTIM Industrial Zone, Ankara, Turkey. Masters thesis, Dublin, National College of Ireland.