A study of consumers' perception towards adoption of cryptocurrency as a means of payment in Dublin

Oladipo, Oladotun (2022) A study of consumers' perception towards adoption of cryptocurrency as a means of payment in Dublin. Masters thesis, Dublin, National College of Ireland.

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Abstract

Cryptocurrency is a type of digital currency that is gaining popularity among people all over the world. There has been discussion in Europe about introducing digital euros to supplement the use of cash as a payment method. The primary goal of this study is to identify factors that may influence cryptocurrency acceptance as a payment method. In this study, the Theory of Reasoned Action will be used to justify people's actions. To evaluate data collection from respondents, statistical models such as exploratory analysis, factor analysis, chi-square, and non-parametric tests were used. According to respondents, Bitcoin is the most popular cryptocurrency. Perceived usefulness, subjective norm, and privacy risk are all factors that can influence a user's decision to use cryptocurrency in Dublin. The study would also assess previous literature on cryptocurrency and blockchain technology, which would be used to provide additional context for this study.

Item Type:	Thesis (Masters)
Uncontrolled Keywords:	Crytocurrency; Digital euro; Blockchain technology; Theory of Reasoned action
Subjects:	H Social Sciences > HG Finance > Money > Currency D History General and Old World > DA Great Britain > Ireland > Dublin H Social Sciences > HG Finance > Money > Currency > Euro (Single European Currency)
Divisions:	School of Computing > Master of Science in FinTech
Depositing User:	Clara Chan
Date Deposited:	07 Nov 2022 14:43
Last Modified:	07 Nov 2022 14:43
URI:	https://norma.ncirl.ie/id/eprint/5848

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