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Impact of Exchange Rate Fluctuations on International Business

Kona, Venu Gopal (2025) Impact of Exchange Rate Fluctuations on International Business. Masters thesis, Dublin, National College of Ireland.

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Abstract

This study investigates the impact of exchange rate fluctuations on multinational companies, with a focus on firms operating in emerging markets across the manufacturing, energy, and technology sectors. Employing a mixed-methods approach—comprising quantitative surveys of 108 financial professionals and qualitative interviews with 10 senior executives—the research reveals that currency volatility significantly affects profitability, pricing strategies, and long-term competitiveness. Key findings highlight the widespread use of financial hedging instruments such as swaps, forwards, and options, although accessibility remains limited in many emerging regions. Operational strategies like local sourcing and multi-currency pricing are also crucial in mitigating risk. The study contributes to theory by applying financial concepts such as PPP and IRP in real-world contexts and offers a refined conceptual framework linking exchange rate fluctuations to strategic outcomes. It also identifies sector-specific insights and empirical gaps. The research concludes with practical recommendations for firms, policymakers, and future scholars to strengthen resilience against exchange rate instability.

Item Type: Thesis (Masters)
Supervisors:
Name
Email
O' Connor, James
UNSPECIFIED
Subjects: H Social Sciences > HG Finance
H Social Sciences > Economics > Business
H Social Sciences > HG Finance > Money > Currency
Divisions: School of Business (- 2025) > Master of Science in International Business
Depositing User: Ciara O'Brien
Date Deposited: 16 Dec 2025 15:44
Last Modified: 16 Dec 2025 15:44
URI: https://norma.ncirl.ie/id/eprint/9046

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