Marketing Planning in Entrepreneurial Small Firms

Hill, Jimmy, McGowan, Pauric and Fitzsimons, P (1996) Marketing Planning in Entrepreneurial Small Firms. In: The Small Business and Enterprise Development Conference, March 1996, University of Leeds, Leeds, UK. (Submitted)

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Item Type:	Conference or Workshop Item (Paper)
Subjects:	H Social Sciences > HB Economic Theory > Entrepreneurship H Social Sciences > HF Commerce > Marketing H Social Sciences > HD Industries. Land use. Labor > Small Business Sector
Divisions:	School of Business > Staff Research and Publications
Depositing User:	Caoimhe Ní Mhaicín
Date Deposited:	09 Oct 2014 15:30
Last Modified:	30 May 2018 13:24
URI:	https://norma.ncirl.ie/id/eprint/1650

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