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Skeath, Aoife Marie (2025) Digital Human Resource Management (HRM) in Irish SMEs : A Qualitative study into the integration and barriers of digital HRM. Masters thesis, Dublin, National College of Ireland.
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Abstract
Digital HRM is continuously developing and driving organisational performance through the automation and streamlining of HRM processes in areas such as recruitment and data management. However, its dynamic within Irish SMEs remains understudied. Therefore, the aim of this research is to examine the dynamics of digital HRM within Irish SMEs, with a specific focus on the implications of failing to integrate digital HRM and the barriers preventing the integration of digital HRM.
A qualitative study approach was adopted whereby, nine participants completed semi-structured interviews. A purposive sampling strategy was employed to ensure relevance to the research.
The findings indicate the main implication of failing to integrate digital HRM in Irish SMEs is the inability for HR professionals to adopt a strategic focus. This is due to heavy administrative work. Barriers preventing digital HRM were identified as costs restraints, insufficient training and managerial buy in. Ultimately, Irish SMEs should try to invest in digital HRM to relieve the administrative burden as strategic focus will pursue benefits such as improved productivity, employee satisfaction and competitiveness. However, HR professionals should remain cautious of over reliance on digitalisation. A fundamental element of human resources is the human; therefore, the value of relational HRM must not be forgotten.
| Item Type: | Thesis (Masters) |
|---|---|
| Supervisors: | Name Email Doherty, Rachel UNSPECIFIED |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management > Human Resource Management J Political Science > JN Political institutions (Europe) > Ireland H Social Sciences > HD Industries. Land use. Labor > Small Business Sector |
| Divisions: | School of Business (- 2025) > Master of Arts in Human Resource Management |
| Depositing User: | Ciara O'Brien |
| Date Deposited: | 09 Dec 2025 14:36 |
| Last Modified: | 09 Dec 2025 14:36 |
| URI: | https://norma.ncirl.ie/id/eprint/9023 |
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