NORMA eResearch @NCI Library

Items where Author is "Leahy, Kieran"

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Leahy, Kieran (2012) A study of the attitudes and behaviours of consumers towards celebrity endorsed products and the effect celebrity association with adverse publicity has on these attitudes and behaviours. Masters thesis, Dublin, National College of Ireland.

This list was generated on Sat Apr 13 21:57:42 2024 UTC.