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Importance of Strategic Planning in Small and Medium Sized Businesses in Dublin

Rivera Nieblas, Osvaldo (2022) Importance of Strategic Planning in Small and Medium Sized Businesses in Dublin. Masters thesis, Dublin, National College of Ireland.

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Abstract

The purpose of this research was to illustrate the usefulness and significance of a strategic planning process for small and medium-sized enterprises. In addition, it demonstrates how one instrument can unite a group and inspire them to work together. When you as a manager and your team are all on the same page about the company's short- and long-term objectives, it's much simpler to keep everyone on track and correct any straying efforts or employees. Strategic goals provide everyone on the team something to work for and give everyone a common vocabulary to use when evaluating their success. They give us something to look forward to and a reason to rejoice after we've reached them.

Item Type: Thesis (Masters)
Supervisors:
Name
Email
Cormack, Dave
UNSPECIFIED
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
H Social Sciences > HD Industries. Land use. Labor > Small Business Sector
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management > Strategic Management
Divisions: School of Business > Master of Science in Management
Depositing User: Tamara Malone
Date Deposited: 12 Apr 2023 15:48
Last Modified: 12 Apr 2023 15:48
URI: https://norma.ncirl.ie/id/eprint/6430

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