What impact has the Covid-19 pandemic had in Ireland on a) the cycling industry and b) public perception of cycling?

Harford, Conor (2022) What impact has the Covid-19 pandemic had in Ireland on a) the cycling industry and b) public perception of cycling? Masters thesis, Dublin, National College of Ireland.

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Abstract

This paper examines the cycling boom in Ireland, with a particular focus on the changes generated by the Covid-19 pandemic. The bicycle is considered a cheap form of transportation with a low risk of spreading infectious diseases. Cycling has been encouraged as a form of active transport since the beginning of the pandemic. Cycling became popular in Ireland during the Covid-19 pandemic resulting in a cycling boom. The sensation was described worldwide as a cycling renaissance. The Irish Government introduced strict lockdown measures to curb the virus. In order to stay fit and entertained during restrictions the Irish public turned to cycling. An increase in demand for cycling was the outcome of the pandemic along with a decrease in supply due to a failure to react to the phenomenon. A quantitative research method was selected and employed. An online questionnaire of n=68 participants collected data pertaining to the question “What impact has the Covid-19 pandemic had in Ireland on a) the cycling industry and b) public perception of cycling?”. The data was analysed using SPSS software. The findings of the research indicate that the Covid-19 pandemic impacted the Irish cycling industry and in addition altered the public’s perception of cycling thus proving the hypothesis. A clear increase in cycling was found along with changes in buying habits and cycling behaviours.

Item Type:	Thesis (Masters)
Supervisors:	Name Email Hargreaves, April UNSPECIFIED
Subjects:	G Geography. Anthropology. Recreation > GV Recreation Leisure H Social Sciences > HV Social pathology. Social and public welfare
Divisions:	School of Business > Master of Science in International Business
Depositing User:	Tamara Malone
Date Deposited:	21 Mar 2023 14:50
Last Modified:	21 Mar 2023 14:50
URI:	https://norma.ncirl.ie/id/eprint/6365

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