Entrepreneurial Influences on Marketing Planning Activity: An Industry Specific Study in a Regional Economy

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Hill, Jimmy (1994) Entrepreneurial Influences on Marketing Planning Activity: An Industry Specific Study in a Regional Economy. In: Research at the Marketing/Entrepreneurship Interface. University of Illinois, Chicago, pp. 29-49. ISBN 088405806X

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Item Type:	Book Section
Subjects:	H Social Sciences > HB Economic Theory > Entrepreneurship H Social Sciences > HF Commerce > Marketing
Divisions:	School of Business > Staff Research and Publications
Depositing User:	Caoimhe Ní Mhaicín
Date Deposited:	13 Oct 2014 08:51
Last Modified:	13 Oct 2014 08:51
URI:	https://norma.ncirl.ie/id/eprint/1658

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