Abrakebabra : Surviving the Franchisee Revolt

Beere, Rosalind and McNamara, Peter (2005) Abrakebabra : Surviving the Franchisee Revolt. In: Strategy : analysis and practice : text and cases. McGraw Hill, London, C407-C417. ISBN 0077107063

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Item Type:	Book Section
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management > Competition > Competitive Advantage
Divisions:	School of Business > Staff Research and Publications
Depositing User:	Caoimhe Ní Mhaicín
Date Deposited:	11 Mar 2014 13:37
Last Modified:	29 Apr 2016 08:54
URI:	https://norma.ncirl.ie/id/eprint/1016

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