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Body Dissatisfaction in Young Adults in Relation to Image-Centric Social Media Platforms

Feerick, Emma (2021) Body Dissatisfaction in Young Adults in Relation to Image-Centric Social Media Platforms. Undergraduate thesis, Dublin, National College of Ireland.

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Abstract

Aim: The purpose of the current study was to provide a broader understanding of the relationship between body dissatisfaction and the use of image-centric social media platform, Instagram. This study also aimed to look at gender differences in relation to body dissatisfaction and addiction to Instagram.

Method: A questionnaire was provided through social media sites such as Instagram, Snapchat and Twitter, for participants (n = 204) aged between 18 and 25 to partake in, using items from the Body Esteem Scale (Franzoi &
Shields, 1984) and the Body Appreciation Scale (Avalos, Tylka, & Barcalow, 2005) to determine an individual’s level of body dissatisfaction, and items from the Instagram Addiction Scale (TIAS) (Sholeh & Rusdi, 2019) to determine an individual’s level of addiction to Instagram. The answers to these scales were then calculated for each participant.

Results: The results for this study found a small positive correlation between body dissatisfaction and addiction to Instagram, with higher levels of addiction to Instagram indicating higher levels of body dissatisfaction. It was discovered that 7.5% of variation of body dissatisfaction can be explained by Instagram addiction. There was also a difference, to a statistically significant level, between males and females in relation to body dissatisfaction and Instagram addiction, with females having higher levels of both.

Conclusion: We can conclude from the findings of this study that use of image-centric social media platform,
Instagram, has a direct effect on body dissatisfaction in young adults, and that females are affected by this more so than males. Implications and future research are discussed.

Item Type: Thesis (Undergraduate)
Subjects: B Philosophy. Psychology. Religion > Psychology
B Philosophy. Psychology. Religion > Psychology > Body image
B Philosophy. Psychology. Religion > Psychology > Cognitive psychology
Z Bibliography. Library Science. Information Resources > ZA Information resources > ZA4150 Computer Network Resources > The Internet > World Wide Web > Websites > Online social networks
T Technology > TK Electrical engineering. Electronics. Nuclear engineering > Telecommunications > The Internet > World Wide Web > Websites > Online social networks
Divisions: School of Business > BA (Honours) in Psychology
Depositing User: Clara Chan
Date Deposited: 11 Aug 2021 10:52
Last Modified: 16 Sep 2021 13:27
URI: http://norma.ncirl.ie/id/eprint/4928

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